Problems That We Solve

PROBLEMS THAT WE SOLVE

Innovit’s suite of iICE products are designed to solve three types of problems associated with product Information management. Within any business enterprise, these problems create inefficiencies for operations on the 'Sales, Distribution and Marketing', 'Internal Data Synchronization' and ‘Supply Chain and Procurement ’.

Sales, Distribution and Marketing - Publishing or printing of customized product catalogs for sales and marketing purposes in a variety of media, data formats and standards. Challenges include the tailoring of category hierarchies, product range and pricing, promotional and other relationship-specific content to recipients. Recipients or users of product catalogs include customers, consumers, resellers, trading exchanges, industry-specific catalogs & portals, commercial printers (CD Rom or Printed catalogs) and advertising agencies.

Internal Data Synchronization - Ensuring the integrity, accuracy and relevance of product data for transaction processing and management reporting. The challenge is to ensure that product data is synchronized across legacy systems and application databases (such as ERP, CRM, POS, data warehouses, advertising databases, merchandising systems, web catalogs). The ideal is to provide workflow for ‘collaborative but controlled maintenance’ of product data and enabling personalized access to this data for users across all business functions and processes.

Supply Chain and Procurement - Improving supply chain integration with suppliers and vendors. The challenge lies in aggregating, cleansing, standardising, categorising and validating supplier product catalogs into useable product information for procurement systems and merchandising functions.

iICE^® provides a platform for business enterprises to enhance their data management and cataloguing capabilities. It provides the functionality to link new and existing internal systems, trading partner systems, as well as integrating company procedures and workflow. As a result, data integrity is improved by eliminating the problems associated with product data that is not ‘synchronized’ across different business systems and processes. Additionally, employees obtain easy access to ‘personalized’ product information that enhances their productivity in the day-to-day tasks of product management, catalog creation, sales and marketing. Why? Because these ‘product experts’ can have the right tools and the right information at their finger tips!