Omni-Channel Master Data Management
“I was prepared for a string of meetings, complicated algorithms, and late nights working. Adopting the Master Data Management solution would be a long and complicated process, or so I thought. We began with a vague understanding of our goals for omni-channel success. We ended with a solution that enabled us to take advantage of the vast market opportunities in the online world, distinguishing us from the competition and expanding our relevance throughout the industry. My only regret? Being fearful of its perceived difficulty, and not making the switch to MDM sooner.