Innovit delivers the most ‘cost-effective’ globally certified PIM technology solutions that are ‘easy to implement’ for CPG brand owners and retailers. Only Innovit delivers the fastest time-to-value for a complete solution that includes preconfigured modules with ‘out-of-the-box’ data validation, and the broadest global coverage for GDSN (Global Data Synchronisation). Our built-in product data publication capabilities support maximum syndication advantage for omni-channel ecommerce.
Today’s CPG industry has witnessed the rise of ‘Consumerism’ with consumer needs and expectations shifting to online, creating a fiercely competitive digital environment. Consumers demand instant information access product content on their mobile devices, and pricing transparency and a rich, omni-channel shopping experiences.
Consumers demand immediate, accurate, up-to-date information about products, whether in-store, online or both. Yet, product information is often incomplete, inaccurate or simply unavailable. For the brand owner and retailer, this means unhappy shoppers, decreased brand loyalty, and lower profit margins.
Provide consumers with the product content they require to make informed decisions, regardless of their purchase point – whether in-store, online, or via mobile devices.
The result? Better brand awareness, reliability and ‘fast’ time-to-value.
“Companies in the consumer products industry are aligning technology in creative and efficient ways to optimise customer engagement and influence the consumers’ path to purchase.” – Deloitte, 2018
100% user-configurable Master Data Management systems for data quality and accuracy across multiple data domains.