Catalog Management

The Three Es: Easily Enable ECommerce

Consumers generally rely on e-commerce sites or apps to search for products, access information about those products and make purchases. Today’s customers demand rich, consistent product information from all retailers. So-so content in a so-so format is not an option as consumers will gladly take their dollars to those companies that do.

Catalog management software, organizes and consolidates e-commerce product data into a single, digital point of reference (aka a catalog) for both merchant and buyer. It enriches product data by facilitating the editing, adding, and modifying of product information and ensures the quality of product data. The result is simple. Your buyers get the data they need to make informed buying decisions. ◼

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