Distributors & GPOs
Master product data across your distributor or GPO network. Aggregate, cleanse, and govern product data from manufacturers to reduce onboarding friction, improve catalog accuracy, and streamline provider data exchange.
Establish a Trusted Product Management Foundation for Your Network
Innovit delivers a robust product master data management platform for distributors & GPOs operating across complex supplier and provider networks. It aggregates, cleanses, and standardizes manufacturer data from GDSN, supplier catalogs, and multiple feeds into a single repository, eliminating data inconsistencies and ensuring accurate, contract-aligned product catalogs flow to providers and downstream systems.
Reduce Effort for Supplier Product Onboarding
Automate ingestion, validation, and governance of product data from suppliers to minimize manual rework and scale efficiently across your network.
Improve Catalog Accuracy & Provider Trust
Deliver clean, validated, and standardized product master data that providers can rely on for procurement, supply chain, and clinical use.
Increase Contract Compliance & Revenue Protection
Enforce contract-aligned catalogs and pricing to reduce revenue leakage, improve compliance, and increase purchasing accuracy.
Enhance Operational Efficiency
Reduce manual product data maintenance, exception handling, and reconciliation across suppliers, contracts, and provider systems.
Key Challenges Facing Distributors & GPOs
Fragmented and Inconsistent Product Data
Manufacturers deliver product information through multiple channels with inconsistent formats, duplicates, and mismatches, forcing distributors & GPOs to rely on manual processes to reconcile records and resolve inconsistencies.
Inefficient Supplier Product Data Onboarding
New supplier product onboarding, item setup, and ongoing product change management rely on disconnected and manual workflows, creating delays, inconsistencies, and data quality issues across catalogs.
Contract and Product Catalog Misalignment
Contract terms, pricing, and eligible item lists are often managed separately, leading to inconsistencies with member-facing catalogs that cause contract price misalignment, revenue leakage, and frequent reconciliation efforts.
The Solution: A Unified Foundation for Product Data Management
Innovit delivers a unified product management foundation for distributors & GPOs by centralizing and validating product data from GDSN and supplier catalogs, accelerating onboarding through a self-service supplier portal, enriching commercial and supply chain-ready product content with PIM, and governing multi-domain master data with MDM to align catalogs with contracts across the network.
Aggregated Product Data from Manufacturers
Centralize and validate product data from manufacturers and suppliers including GDSN data pools, supplier catalogs, and other source feeds to eliminate duplicates, resolve inconsistencies, and establish trusted product records across your network.
Self-Service Supplier Portal
Enable manufacturers and suppliers to submit and maintain product and catalog data directly through an intuitive and governed supplier portal, accelerating product onboarding and ensuring validated, timely updates flow consistently into distributor and GPO catalogs.
Product Information Management (PIM)
Enrich and manage provider-ready product content for both commercial and supply chain operations including product catalogs, digital assets, packaging hierarchies, and other key attributes so clean and validated product data supports accurate ordering, fulfillment, and provider collaboration.
Master Data Management (MDM)
Link and govern multi-domain master data including product, supplier, provider, and contract data to keep catalogs contract-aligned, support compliant purchasing behavior, and enable scalable product data governance across members and trading partners.
Built for Every Stakeholder
Different teams, different priorities — one platform for trusted product data
Procurement / Sourcing
Enable faster and accurate sourcing decisions with clean, standardized, and comparable product data across suppliers
Centralized Supplier Product Data
Consolidate product data from GDSN, supplier catalogs, and other source feeds into a single trusted view to reduce gaps, duplicates, and sourcing friction
Supplier Product Onboarding & Governance
Streamline product submissions through a self-service supplier portal with data validation rules and workflow controls to keep product data current, complete, and reliable
Standardized Attributes for Side-by-Side Comparison
Normalize identifiers, packaging/UOM, and key attributes so products are directly comparable across suppliers for faster selection
Pricing and Contracts
Ensure contract compliance by aligning contract terms, pricing, and eligible items across your network
Contract-Linked Product Master Data
Associate products with contract terms, tiers, and eligibility rules to ensure accurate, contract-validated product catalogs
Governed Pricing and Contract Change Management
Control pricing updates, contract amendments, and eligibility changes through governed, workflow-driven processes
Consistent Member
Facing Catalog Publishing – Publish contract-aligned and accurate product catalogs consistently across websites, partner portals, and downstream systems
Product Content Syndication
Ensure clean, verified and provider-ready product content is published consistently across all channels
Rich Product Content & DAM
Centralize and enrich product catalogs, digital assets, attributes, and localizations required by providers and trading partners
Data Quality and Validation Checks
Apply rigorous data quality rules and validation checks to ensure product content meets provider and channel requirements before publishing
Multi-Channel Content Syndication
Publish validated product data consistently across provider systems, eCommerce platforms, marketplaces, and internal channels
Supply Chain & Operations
Streamline supply chain execution from order to delivery with standardized product and packaging data
Timely Supplier Updates and Change Propagation
Maintain up-to-date product and packaging information as suppliers make changes to prevent downstream disruptions
Standardized Measurements, UOM, and Packaging Data
Ensure consistent product attributes and hierarchies to improve ordering accuracy, picking, packing, shipping, and receiving
Clean and Synchronized Item Master
Keep product data aligned across ordering, fulfillment, inventory, and logistics systems to reduce exceptions and delays
MDM/PIM
Establish governance controls to ensure product data remains clean, consistent, and usable across your business operations
Data Quality Rules and Validation Checks
Enforce data completeness, consistency and standardization standards to prevent bad data from entering or propagating throughout the enterprise
Data Stewardship Workflows and Approval Controls
Establish data ownership and stakeholder collaboration with governed processes for product creation, updates, and exception
Multi-Domain Master Data Governance
Link and govern product, supplier, provider, and contract data to streamline business operations across downstream systems
Information Technology (IT)
Establish secure & scalable infrastructure for enterprise product data management
Seamless Enterprise Integration
Leverage flexible options, including automated file transfers (CSV/XML/Excel) and APIs, for bi-directional connectivity to enterprise applications
Enterprise-Grade Security & RBAC
Protect sensitive IP with Role-Based Access Controls (RBAC), Single Sign-On (SSO), and advanced security protocols.
Flexible Hosting Models
Align with your global IT strategy by selecting the optimal deployment model Public Cloud, Private Cloud, or Hybrid to balance enterprise-wide scalability with localized data control.
Why Distributors & GPOs Choose Innovit
Industry expertise, proven solution, and strategic focus on bringing quality to healthcare master data
25+ Years of Healthcare Expertise
Strategic memberships & partnerships with key industry players including HTG, GS1 Healthcare, MedTech Europe, and USDM Life Sciences.
Proven & Scalable Enterprise Solution
Battle-tested, enterprise-grade software used by the world’s leading organizations across the healthcare supply chain.
Rapid Deployment & Time-to-Value
Structured implementation methodology, an easy-to-use interface, and an embedded knowledge center, with on-hand expert support.
Uncompromising Security & Quality Standards
Compliant with the most rigorous requirements, including GAMP 5 system validation, ISO 27001, SOC 2, 21 CFR Part 11, and EU Annex 11.
Trusted By
Industry Leaders
We’re proud to work alongside industry-leading healthcare brands that trust us to drive innovation and success.
Partners in Healthcare
Healthcare Transformation Group
HTG collaborates with GS1 Healthcare, government, vendors, and research partners to promote and accelerate the adoption of global healthcare standards.
Visit WebsiteGS1 Healthcare
GS1 Healthcare leads stakeholders in developing and implementing global supply chain standards to improve efficiency across the healthcare sector.
Visit WebsiteMedTech Europe
MedTech Europe is the European trade association representing Diagnostics & Medical Devices Manufacturers operating in Europe.
Visit WebsiteUSDM Life Sciences
USDM Life Sciences is a consulting firm focused on GxP compliance, validation, cloud compliance, quality systems, and regulated technology services in healthcare.
Visit WebsiteWhat Our Customers Say
What Our Customers Say
Governed Master Data for Product and Price Synchronization
“LifeHealthcare submissions have been error free for over a year and now boasts a monthly ‘platinum status’ from Australia’s NPC.
We’ve grown from hundreds of product codes to 12,000. We could not have accommodated that growth without the Innovit MDM solution.”
Ready to Power Your Distribution Network with Trusted Product Data?
Don’t let fragmented supplier data and manual workflows slow onboarding, disrupt catalogs, and weaken contract execution. Join leading healthcare Distributors & GPOs who trust Innovit to deliver governed, contract-aligned, provider-ready product data across their digital supply chain.